As a dedicated supporter of developing sports in Seychelles, CWS identified the Basketball development programme, initiated by the Seychelles Basketball Federation as an idea worth sponsoring. The launching of the programme was held at the Grand Anse Praslin court in the presence of the Minister Vincent Meriton, Minister for Community Development, Youth, Sports and Culture, staff of CWS, school children and parents. Addressing the crowd, Minister Meriton thanked CWS Foundation for such initiative and encouraged other private companies to follow suit. " Seychelles has a lot of potential. It’s my dream to see young basketballers become professionals" he added. On behalf of Cable & Wireless, under the umbrella of the CWS Foundation, Mr. Thomas Dauban – Director of Human Resources & Administration said "The Cable & Wireless Seychelles Foundation puts a lot of emphasis on youth and the approach this year is focused on sports development. The company is committed to promoting the idea of a Basketball development programme". He also added that it is CWS’s hope that in the next 20 years, those young talents would have matured and the success of the programme would then be truly celebrated. The Chairman of the Seychelles Basketball Federation Mr. Roy Collie presented Cable & Wireless with two basketballs with the hope that the some CWS staff may be motivated to develop the sport within their organisation. Working under the slogan, "A helping hand for a stronger community", the Cable & Wireless Seychelles Foundation was launched in 2005 and is designed to meet 3 key objectives: To establish and build partnerships with charitable and community organizations focusing on groups with "special needs". To actively contribute in the strengthening of communities in which we live and work. To enhance the Cable & Wireless brand by promoting its role as a responsible corporate citizen.